“A Virtuous Business” Korean Drama 2024

Overview: “A Virtuous Business” Kdrama is a jTBC original drama series that released on October 12, 2024, and starring Kim So Yeon, Yeon Woo Jin, Kim Sung Ryung, Kim Sun Young, and Lee Se Hee. It will tell the story of 4 women in the rural village of Geumje in 1992, who starts a unique and daring business and gain financial independence and build strong friendships through their work.

A virtuous business poster
GenreBusiness, Comedy, Slice-of-Life, Historical
Episodes12
Watch Online*Netflix
DirectorJo Woong
ScriptwriterChoi Bo Rim
Air Time & Schedule Saturday & Sunday at 10:30 PM (KST)

Synopsis

“A Virtuous Business” Korean drama story goes like this..In the rural village of Geumje in 1992, four women start selling adult products door-to-door for different reasons:

  • Han Jung Sook is a housewife struggling with money. She wants to support her family and buy things they need, like a new bag for her son.
  • Oh Geum Hee comes from a rich family but feels bored in her arranged marriage. She decides to help Jung-Sook and find more excitement in her life.
  • Seo Young Bok is a mother of four who lives in a small space. She wants to earn enough money to give her kids their own room.
  • Lee Joo Ri is a single mother who runs a beauty parlor. She thinks selling products will be a fun change from her daily routine and encourages her friends when they face challenges.

Together, they gain financial independence and build strong friendships through their work.

Main Cast & Characters

  • Kim So Yeon as Han Jeong Suk
  • Yeon Woo Jin as Kim Do Hyeon
  • Kim Sung Ryung as O Geum Hui
  • Kim Sun Young as Seo Yeong Bok
  • Lee Se Hee as Lee Ju Ri

Still Cuts 

Notes & Facts

Trailers & Clips

This is an approximate 1 minute trailer of “A Virtuous Business” with English subtitles, that will give you an idea of the drama story, characters and their journey of starting a daring business in a conservative society.

*Drama is subject to regional availability.